Sr. Product Designer

Hi, I'm a product design leader with over a decade of experience. I own the end-to end process, aligning teams, scaling systems, and turning insight into human-centered experiences applying strategy, craft, and systems thinking to balance user needs with business outcomes.

Location San Diego, CA
hi@madebypeder.com
An image of Peder Rottiger
An image of Peder Rottiger
2020 – 2025
Intuit – Sr. Product Designer

I design end-to-end experiences for TurboTax, transforming complex financial workflows into intuitive, user-centered solutions. I drive strategy, systems, and execution to improve clarity, usability, and business performance at scale.

2019 – 2020
BPM Supreme – Motion Designer

I built BPM Supreme’s motion brand system and delivered high-impact content across UI prototypes, trailers, social campaigns, and stage visuals. My work elevated creative standards and scaled design both in-house and external clients.

2011 – 2024
Made by Peder – Direction & Motion

Over a decade, I directed and animated 400+ projects for Amazon, Uber, IBM, and more—spanning concept to final delivery. I led creative, adapted fast, and brought visual storytelling to life across campaigns and platforms.